Professor Alexander Benlian is the Director of the Endowed Chair for Information Systems & E-Services at Darmstadt University of Technology (TU Darmstadt) since 2012. His former academic position was University of Munich (Ludwig-Maximilians-Universität München), where he received his PhD and worked as Assistant Professor (Habilitand). In 2015, he received but turned down an appointment to an Endowed Chair in Information Systems (W3) from the University of Cologne. Between his PhD and assistant professorship, he worked two years as business consultant at McKinsey & Company for clients in the financial, telecommunications and software industry.
He is fascinated by paradigm-shifting phenomena emerging in and triggered through digital channels. In his research, he studies how firms can benefit from software platforms, cloud services and social buzz. Furthermore, he is interested in how users interact with novel IT-related concepts in the Internet such as web personalization, online communities, or viral loop triggers. Beyond this and more generally, he is interested in the fields of entrepreneurship, service research, behavioral economics and psychology, and prefers to work empirically.
Prof. Benlian has cooperated with scholars and companies around the globe in several research and consulting projects. He is also a committed entrepreneurship trainer who regularly gives workshops in developing countries on behalf of Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) to support economic development and employment creation programs.
His research has been published in leading academic and practitioner-oriented journals like Journal of Management Information Systems, Journal of Service Research, Journal of the Association for Information Systems, MIS Quarterly Executive, and several others. According to national and international research rankings, he is regularly among the top 1% of Information Systems scholars worldwide (see ranking results below).