Digital innovation plays a key role in shaping the way organizations operate and compete with each other. This applies not just to celebrated companies such as Airbnb, Facebook and Uber; and to small entrepreneurial start-ups but to companies in almost any industry.
The course will show you what developing a business is like in a world where digital technology and entrepreneurship go hand in hand. You will gain both conceptual knowledge and practical skills and will have the opportunity to learn from guest lectures from IT and innovation led companies, who will explain and illustrate the theory by showing how it works in practice.
Each year comprises of 10 modules with opportunities to choose from a wide variety of elective modules offered by WBS and other departments across the University to tailor your studies.
- Leading business school environment and brand
- Broad career opportunities in entrepreneurship, consulting and IT
- Good mixture of practical skills and conceptual learning
- Strong academic foundation
|Presence of students||On-campus|
|Enrollment capacity per term||40|