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Summary
Place Where Tradition and Contemporary Ideas Meet…
The Faculty of Economics in Subotica is a modern scientific and educational institution within the University of Novi Sad, with a complex organisational structure, heterogeneous range of activities and enviable technical and human resources. The Faculty conducts fundamental and applied research on which it develops its bachelor, master and doctoral curricula in economics, management and business informatics. Excellence, innovation and diversity of the educational process are achieved through the highest quality levels of academic study programmes.
The Faculty is characterised by openness to the latest trends in education and research (science), and the ability to constantly adapt to the changing business environment. Intense observation and adopting relevant changes in the national and international environment have enabled the Faculty to change its business model frequently, especially in terms of permanent innovations in its organisation and curricula, and adapting to European standards. As a significant regional focal point, the Faculty has intensive and meaningful international co-operation, finding and developing various forms of liaising and joint action in the interest of overall regional development. The Faculty's close relationships with the local, national and international business community additionally provide and enrich the research and educational milieu. The institution is the meeting place of tradition and contemporary ideas, as well as theory and practice. During 56 years of its existence, the Faculty has been striving to integrate its educational and research expertise in an effort to accomplish synergy between these processes, enhancing the quality of life in Serbia and Southeast Europe region.
Bachelor Programs
This four-year programme (240 ESPB) combines knowledge and skills from the domains of informatics, management, and business, in line with the interdisciplinary nature of business informatics. The innovated study programme is based on standards and recommendations by global professional associations AIS, ACM, and IEEE, and aligned with similar study programmes worldwide. Skills and knowledge covered by the program are applicable in small and medium enterprises, both in the private and the public sector. Competences covered by the study programme provide graduates with a wide array of career choices is software development, ERP adoption, business intelligence, digital transformation management, business process management, along with particular skills aimed at supporting their own entrepreneurial endeavors. Students have the opportunity to sign up for practice with numerous successful Serbian and international software companies, as well as to gain valuable experience with software products by renowned providers, such as SAP, Microsoft, and IBM. Industry partners are offering scholarships for best students enrolled in this programme.
Students enrolled at this programme are trained to understand the principles of information technology, to apply their understanding and knowledge in various professional areas, as well as to apply a systematic approach in the development of information systems. Students’ competencies are principally related to all activities within the information systems development lifecycle. Students master relevant methods and techniques for modelling, requirement elicitation, system analysis, design and implementation. Acquiring the competencies, students are able to individually develop software solutions within a particular environment, professionally and in line with user requirements. With knowledge and skills gained on this study programme, they may be employed both by organisations professionally involved in the development of information systems, or private/public entities that develop their own information systems.
Master Programs
Students enrolled at this programme are trained to utilize interdisciplinary and multidisciplinary skills and knowledge to implement the process-oriented concept of business, process analysis and modelling, performance management, and business data analysis. With the competencies acquired, they may be employed as consultants for ERP implementations, expects in the development of e-business models, or experts in business intelligence.
Other Programs
Students enrolled at this programme are trained to develop and integrate declarative and procedural knowledge in the domain of business informatics, which, as a scientific discipline, is multiepistemic, multiparadigmatic, multisystem, multidisciplinary, multimethodological, and multitheoretical. With the competencies acquired in this programme, students may conduct original research, participate in national and international research projects, with the intent to manage knowledge, i.e. systematically, explicitly, and willingly develop and apply knowledge in order to maximise effectiveness of society and organizations dependant on the particular knowledge. The specific purpose of this programme is to develop research and educational capabilities that should attribute to the development of information technology and further digitalization of business processes and products for achieving the digital evolution and adjusting to doing business in the digital era.
Courses
Business Informatics
The aim of the course is to provide students with theoretical and practical knowledge that would render them competent for acknowledging and carrying out digital transformation within an enterprise and its environment, through the application of novel concepts in a changed paradigm of business focus. Students are taught to apply software tools to create and undertake digital transformation, as well as CRM tools.
The aim of the course is for students to acquire theoretical and empirical knowledge about the basic concepts of business modeling, to be able to describe business changes in terms of business models shifting in the direction of e-business; mastering the process of designing business models using software tools.
The aim of the course is to provide students with necessary knowledge related to basic concepts and methods of financial mathematics, through application of mathematical and econometric methods. Basic knowledge in formulating, evaluating, testing and interpreting models of financial time series of different types is provided.
The aim of the course is for students to acquire the basic knowledge: about the process approach of organizing business and its advantages and disadvantages in relation to the approach based on business functions; about ERP systems and their role in the integration and automation of business processes of the organization; and knowledge of key business processes of the organization and their structure.
The aim of the course is to enable students to recognize the need for analytical modeling of business data using intelligent approaches, apply an adequate mix of techniques and algorithms for extracting hidden knowledge in accordance with accepted methods, to individually conduct data mining procedures and implement a developed data model in a real environment.
The aim of this course is to provide students with theoretical knowledge on public sector entities’ accounting solutions, regulatory basis of public sector accounting, and financial reporting and performance analysis in the public sector. In addition to this, the students acquire practical knowledge on budgeting for public sector entities, recording business events and production of financial reports within the public sector.
The goal of this course is to familiarize students with the specifics of social media platforms and different possibilities for analyzing their content, which is to provide them with necessary skills for comprehensive analysis of a particular enterprise’s or product’s market position and a better understanding of the power and the significance of the massive quantities of user-generated content available on the Internet.
The goal of this course is to familiarize students with the possibilities of revealing knowledge from different types of data available on the web (documents, links, user transactions and texts) and networks (social networks and media) and its application in e-business and business intelligence. Students are trained to use different analytical approaches for extracting useful information from data available on the Internet, which can be used for site management, personalization, recommendations and user profiling.