The Internet is constantly confronting companies with new challenges. Consumer behaviour is changing, pressure from rising costs and increasing competition increase the use of the Internet in the B2B-sector. Companies have to react to these challenges. In order to do so they require comprehensively trained staff, with a combination of competencies in the Internet, marketing and management. This degree programme offers an interdisciplinary training in economics, which is tailored to meet the challenges of the digital world.
- "Classic" marketing
- Digital marketing
- IT, E-Business & E-Commerce
|Schedule||Part-time and full-time|
|Presence of students||On-campus|
|Enrollment capacity per term||50|
|Tuition and fees per year||0.00 EUR|