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School Of Information Management

Information Systems

Summary

School of Information Management (SIM) at Central China Normal University (CCNU) has a long history, which can date back to the Library Science of Boone Memorial School in 1920 co-founded by Mary-Elizabeth Wood, Zurong Shen, and Qingsheng Hu. The institution was re-founded in 1984, which is distinguished for its long-standing academic innovation and educational reform to cater the growing talent needs of the development of modern information society and knowledge economy. SIM at CCNU now provides 3 undergraduate programs, 2 master programs and 2 PhD programs. All the programs have been implemented to foster highly qualified and interdisciplinary applied talents.

Bachelor Programs

The electronic commerce program is based on the nowadays business operation mode of “Internet” + “Commerce”. It aims to meet the industrial needs and social needs, and to orientate the students towards innovations and entrepreneurship. It equips the students with advanced E-commerce related skills and knowledge, which enable graduates with capabilities of designing practical commercial plans and handling complex E-commerce projects. This program provides an opportunity to cultivate applicative talents with entrepreneur spirit, practical knowledge, managerial skills and leadership qualities. The program offers the following concentrations:

l  Electronic Commerce management and operation

l  Electronic Commerce system plan, design, develop and implement

l  Electronic Commerce solution

l  Electronic commerce theoretical frontiers and tendency

The information management and Information system program is a comprehensive program based on management science, information science and computer science. This program focuses on cultivating the compound advanced application talents who have created spirit and practical abilities, and master the basic theories, analytical methods and operation skills of management science, information science and computer science. All graduates will be familiar with how to use information system, and have the ability of information system design and deployment. They can be engaged in information system development and information management for government, enterprises, universities and other organizations. The program offers the following concentrations:

l  Theoretical knowledge of management science, information science and computer science

l  Information system application and development, including planning, analysis, design, development, testing, deployment and maintenance

l  Intelligent application and management of information

l  Information system project management

Information resources management program is designed to meet the demand of social applications in the Big Data era, and uses the theories and methods of management science, information science to explore the deep excavation and applications of information resources. The main purpose of this program is to cultivate the advanced and innovative professionals who can master the knowledge of modern information technologies and management science, skillfully use the modern technologies to collect, organize, retrieval, analyze, evaluate, develop and use information resources, well understand the knowledge and skills of the information resource integration management and service application, and can be able to engage in information resources management in the state organizations, enterprises, institutions and other social organizations. The program offers the following concentrations:

l  Basic theories and methods of management science, information science, etc.

l  Theories and methods of data analysis and mining

l  The theories and applications of enterprise competitive intelligence

l  Exploitation and utilization of literature information resources (technical reports, patents, etc.)

l  Exploitation and utilization of network information resources

Master Programs

The Master of information science is an interdisciplinary program that emphasizes both management and information technology. The program at Central China Normal University provides a foundation of information management skills such as information collection, information description, information organization, information retrieval, information analysis, and information prediction. All graduates will be familiar with using information or information system to solve real-world demand relate to information. To meet both the depth and breadth requirement, every student pursues a specialty in one of following areas:

l  Information Science theory and method

l  Information organization and retrieval

l  Information system

l  Data mining and knowledge management

l  Information analysis and information service

The master of Management Science and Engineering (MS&E) program is an interdisciplinary graduate program that emphasizes both management and engineering perspectives in solving problems, making decisions, and managing risks addressing the technical and managerial needs of private and public organizations in the “Big Data” environment. The program at Central China Normal University provides a foundation of quantitative analytic skills such as data analysis, knowledge engineering, optimization, statistical modelling and operations management. All graduates will be familiar with developing mathematical models to solve real-world management problems. To meet both the depth and breadth requirement, every student pursues a specialty in one of four areas:

l  Knowledge Management and Knowledge Engineering

l  Information Management and Information System

l  E-business and Logistics 

l  Education Management engineering

PhD Programs

The PhD in information science is a program that researches the basic laws of the generation, acquisition, organization, storage, transmission, transfer, conversion and utilization of information, knowledge and intelligence, uses modern information technology to effectively manage and utilize them for analysis, integration, discovery, and provides decision support for learning, research, production, business and other activities. This program is dedicated to cultivating students with solid, broad basic theory and in-depth system expertise, comprehensive high quality. Graduates in this program have the ability to work in higher education institutions, professional research institutions, senior information management institutions and large enterprises. The program offers the following concentrations:

l  Information theory and application

l  Information organization and knowledge management

l  Intelligence analysis and knowledge mining

l  Information aggregation and information fusion

The PhD in management science and engineering is an interdisciplinary program with the combination of natural science and social science. It is based on the basic management theory and principle, quantitatively describes the complex management problems in the social and economic fields as the core, designs and develops new methods and technologies, innovative expansion of the application of technology, and use the methods and techniques of statistics, evaluation, optimization and decision-making to study the operation and monitoring of the organization so as to achieve the ideal performance goal and provide scientific basis for management decision-making. The program is dedicated to cultivating students with solid, broad basic theory and in-depth system expertise to enable students to work in higher education institutions or professional research institutions and to work in senior information management institutions in large enterprises and institutions. The program offers the following concentrations:

l  Operation Research

l  Management Information System

l  Production and Operation Management

l  Decision Analysis

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